Assortment Precision: How a Food Giant Achieved Sales Uplift through Optimized Predictions

The world's second-largest prepared foods producer, a major Latin American leader.

One of the world’s largest food conglomerates, operating in over 150 countries and leading several product categories in Latin America and Brazil.

They offer a wide range of products, including meats, processed foods and ready-to-eat items. Renowned for their innovation, quality and commitment to sustainable practices.

CHALLENGE

Optimizing Sales Growth with AI-Driven Assortment Efficiency

The challenge was to provide strategic, AI-driven product recommendations with clear reasoning that could optimize the selection and volumes for each point of sale, leveraging insights like seasonality and market trends. By refining the predictive accuracy, we aimed to enhance not only the efficiency of product assortments but also to identify new opportunities for sales expansion, aligning smarter decision-making with increased market potential.

TARGET

More intelligence, more sales.

Our goal was clear: to drive sales growth by improving the efficiency of assortment prediction while incorporating more intelligence into the entire sales process, optimizing a truly unique, value-added experience for the points of sale.

RESULTS

7,2%

Direct sales uplift

99%

POS with sugestions for quantity adjustments

55%

POS with sugestions for new products

unlock your segment's potential

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Let’s bring our engines into your environment, at no cost, to identify high-impact opportunities tailored to your needs. Together, we’ll design a strategy that optimizes your current journey and drives meaningful results for your business.

Reach out today and let’s unlock your potential!

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